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If you cannot access the Teams channel, please email Include relevant details, including the link to the page on which you request edits. You may also send/upload a Word document with multiple edit requests listed.
The Master’s University Brand Guide & Identity Toolkit is designed to honor the institution’s 90+ years of academic excellence. In this toolkit, there are all the elements necessary for the visual identity of The Master’s University and the guidelines to preserve the consistency of the brand:
You may also download the individual files here for internal use only. As described in the toolkit, ensure that you use each brandmark correctly. You may not modify, crop, recolor, or edit these images. If you have any questions or need help, please email .
Click on the link to download the high-resolution image:
Elements include the TMU brandmark, distinguished first and foremost from our inaugural year as an institution, 1927. The shepherds’ staffs symbolize our great shepherd and mission as an institution to shepherd those on our campus and prepare them to go out into the world and shepherd others. The bottom of those staffs form the shape of not only an “M” for “the Master” but also two mountains, which are a constant representation of God’s presence, revelation, and protection throughout Scripture. It also includes the official seal, which is based upon a seal used in the first years as an institution in the late ’20s. On it was the Greek text of Revelation 1:9, which states, “I, John, your brother and partner in the tribulation and the kingdom and the patient endurance that are in Jesus, was on the island called Patmos on account of the word of God and the testimony of Jesus,” along with Ephesians 2:20 which reads, “built on the foundation of the apostles and prophets, Christ Jesus himself being the cornerstone.”
Within the greater context of The Master’s University Values, TMU Marketing aims to uphold and promote the university’s vision and mission statements by serving, engaging & empowering all departments and constituencies through innovative and strategic excellence to tell stories and build relationships. Marketing helps deliver the technical aspects of marketing and communications, public relations, and brand management. TMU’s marketing strategies all strive to honor the Lord through excellence in stewardship and creativity to promote all TMU activities while upholding the core TMU values.
